A great way to get you name known within your senior marketing area. As your seniors receive their shirts, they will wear them to athletic events, parties and other school functions. Word of mouth advertising is always a very effective method, and with the other seniors asking "Where did you get that cool shirt?" that senior will automatically be talking about you.
As an early sitting incentive. Getting the seniors to schedule early in the year by including a T-shirt to everyone scheduled before a specified date or to the first 25, 50, or 100 seniors who schedule a sitting at the start of the season.
As an incentive to buy a larger photography package. Include a senior T-shirt in all photographic packages at a determined price level or with a certain combination of portraits or prints purchased.
In your Ambassador program. Having your senior Ambassadors or Representatives all wearing your T-shirts simultaneously and talking about the great times they had at your studio will have a tremendous impact on your Senior Marketing program.
As a pay off incentive. Reward those seniors that return their proofs and order on line with a senior T-shirt. - OR - Offer a senior T-shirt to all those who pay 100% of their bill when they place their order.
In your school donation program. When the senior prom committees approaches you about donating door prizes of gifts, you've got the perfect answer.
Establishing a perceived value. Make your T-shirts available at the cost of $15.00 to $22.00 to anyone wishing to purchase them outright Clearly mark the price on the shirt and display it in a high traffic area. This will establish a Perceived Value of the T-shirt and will automatically increase the total value of your photographic services.
Integrating your senior design with other marketing plans. Mind's Eye Graphics will be happy to supply you with any single colored artwork of your senior design needed for your other mailings or advertising campaigns once you have placed your Senior T-shirt order.
Having a Senior T-shirt on all staff members during location shootings and in the studio is a great way to complete your senior theme. For a classier, more professional look we also offer a full line of printed Polo shirts.
The Mind's Eye Marketing staff is always happy to help assist you with your marketing ideas. If you have any questions about these suggestions or have an idea of your own, give us a call at 1-888-942-9518, or use our handy Information Request Form. We will be happy to help!